“Mighty Fine Batch” is named in honor of the signature phrase Sixth Generation Beam Master Distiller Booker Noe would use to compliment anything he approved of – from his namesake bourbon to his country ham.

“Mighty fine” was Booker’s go-to phrase. He would often get together with others in the whiskey industry to taste samples of Booker’s Bourbon, and everyone knew he was happy with his selection when he sipped it and said it was “mighty fine,” followed by, “that’s a damn good batch!”

Shortly before Booker passed away in 2004, his son, Seventh Generation Beam Master Distiller Fred Noe, was in charge of selecting the barrels for a Booker’s Bourbon batch. Fred was a little nervous at first – he had big shoes to fill – but after Booker tasted the sample, he looked at Fred and said, “Mighty fine job, son.” A lot of people thought it was one of the best batches, but receiving Booker’s vote of confidence made it that much more special for Fred – a moment he will never forget.

AGE: 7 Years, 1 Month, 10 Days

PROOF: 126.6 (63.3%)

SRP: $89.99 (750ml)

AVAILIBILITY: Nationwide starting now at select retailers

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