NEW RELEASE: “Rebel 100 6-Year Wheated Bourbon” Hits Soon

Lux Row Distillers announced this week the introduction of Rebel 100 6-Year Bourbon, 100 proof (50% abv), handcrafted according to the original, time-honored wheated recipe since 1849. The backstory on this brand is fascinatingly extensive, it being fruit from the original Stitzel-Weller Distillery tree, owned by the legendary icon Julian Van Winkle I (aka “Pappy”). It being part of Julian’s now coveted wheated Bourbon whiskies.

PRICING & AVAILABILITY: The new addition will be available nationwide later this month at a suggested retail price of $59.99 per 750 ml bottle.

“Rebel 100 6-Year demonstrates that age is never a bad thing,” said Lux Row Distillers Master Distiller John Rempe. “The combination of spotlighting our original recipe and aging it for six years resulted in a rich and rebellious, full flavor bourbon that I think will resonate with consumers. Six years is a long time to wait, but the wait was worth it.”

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