NEW RELEASE: Bulleit Debuts First Ever “American Single Malt”

Bulleit Frontier Whiskey (Shelbyville,KY) announced this week its entry into the rapidly growing American Single Malt category with the launch of Bulleit American Single Malt; a new and permanent addition to its family of whiskeys.

This new release is distilled with a mash bill of 100% malted barley, aged in charred new American white oak
barrels, and bottled at 90 proof (45% ABV).

PRICING & AVAILABILITY: Bulleit American Single Malt is offered in a 750ml bottle for a suggested retail price of $59.99. It is available nationwide and at the Bulleit visitor experience in Shelbyville, KY. You can also check out the ‘where to buy’ page at https://www.bulleit.com/where-to-buy/.

As a brand that relies on natural resources to produce quality whiskeys, Bulleit has a long-standing history of pioneering sustainability and creativity within its portfolio, reducing its carbon footprint, and investing in restoring the natural resources that go into its production and packaging.

This ongoing commitment is brought to life through the design of its Bulleit American Single Malt bottle. Staying true to its iconic, award winning style, Bulleit American Single Malt showcases a sustainably minded evolution of Bulleit’s trademark bottle with a striking and unique green hue, crafted with post-consumer recycled glass.

Bulleit’s dedication to sustainability began In 2017 when it opened a state-of-the-art distillery in Shelbyville, KY. It was designed with a focus on sustainable practices, including natural habitat protection, water conservation, and local ingredient sourcing. The bar at the distillery’s visitor experience is free from single-use plastics, and sources cocktail garnishes grown in the on-site garden.

After forging a partnership in 2020 with the nonprofit American Forests, Bulleit has committed to planting and restoring 2.5 million white oak trees by 2026. These trees will help replenish the natural white oak resource that is necessary for the creation of whiskey barrels, and will also help combat the effects of climate change by sequestering carbon, purifying air,
and conserving water.

Later, in 2021, Bulleit began production at Diageo’s first carbon-neutral distillery, located in Lebanon, KY. Designed with sustainability at its core, the distillery operates using 100% renewable energy, and is built to ensure that fossil fuels are not used during production.

Jesse Damashek, Senior Vice President of Whiskies & Liqueurs at Diageo commented:
“Bulleit American Single Malt brings Bulleit’s restless innovation and passion for sustainability into this exciting new category that is set to make waves in the whiskey industry for years to come. With a 100% malted barley mash bill, and a striking green bottle created from post
consumer recycled glass, this exceptional whiskey covers a lot of new ground for the brand. I believe we’ve succeeded in crafting a distinctive American Single Malt that whiskey lovers across the country will savor and enjoy.”

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