Louisville’s “Evan Williams Bourbon Experience” Celebrates 10th Anniversary with Special 10 Year Bourbon
Louisville’s “Evan Williams Bourbon Experience” Celebrates 10th Anniversary with Special 10 Year Bourbon
The Evan Williams Bourbon Experience (EWBE, est 2013) in downtown Louisville is celebrating it’s 10th Anniversary. It’s an important milestone and a substantial metric as they were truly the brand that kicked off the Bourbon experience boom in the Bourbon City.
Hard to imagine now, but prior to 2013, there was not one publicly opened Bourbon brand experience in Louisville. Heaven Hill had its behemoth Bernheim Distillery as did Brown-Forman its mass churning whiskey site, but both producers did not offer public tours at these large scale production locations. Along came the Evan Williams Bourbon Experience, christening the Bourbon tourism wave that has swept over the Derby City and is in full swing.
Now, there are at least 10 distillery and Bourbon experiential destinations in Louisville. Now, you can stay in Louisville and have days worth of amber entertainment and site seeing, all within a 10 minute drive radius. We’re not saying EWBE invented this concept, other brands had the wheels in motion. But it was the first tourism driven Bourbon concept and significant investment to open its doors going back a decade ago.
Evan Williams 10 year Single Barrel Bourbon: Commemorative Edition
Heaven Hill is offering a special 2013 10th Anniversary Evan Williams Vintage Single Barrel Barrel at 110 proof. This unique bottle is hand dipped in silver wax and features imagery of the Evan Williams Bourbon Experience on its specially designed label and tag. Each bottle of Evan Williams Single Barrel Vintage Bourbon includes handwritten label notes detailing the exact day it was put in an oak barrel to age, the barrel number, and the date it was bottled.
“We are proud to be one of the leaders in returning Whiskey Row to its original glory in the heart of downtown Louisville,” said Jodie Filiatreau, Artisanal Distiller at the Evan Williams Bourbon Experience. “This commemorative bottle of Evan Williams Single Barrel Vintage is a completely unique offering fitting of such a momentous occasion.”
This edition is comprised of 10-year-old Bourbon that was barreled in August, October, or December of 2013. The barrels were aged on the second floor of Rickhouse LL at the Schenley location. The mashbill for this edition is comprised of Heaven Hill Distillery’s traditional Bourbon Mashbill comprised of 78% corn, 12% malted barley and 10% rye.
Beginning Saturday, November 18, the limited-edition Bourbon will be available for purchase at the Evan Williams Bourbon Experience for $109.99 and at select area retailers while supplies last.
BLOCK PARTY CELEBRARTION: Saturday, Nov 18th, the public is also invited to celebrate the anniversary with an open house featuring tours and tastings at the Experience along with a block party held down the street at Repurposed on Main (615 W. Main St.) from 12:00-4:00PM.
The Bourbon is matured in Heaven Hill’s rickhouses under the careful supervision of Master Distiller Conor O’ Driscoll, who monitors the progress of each year’s vintage to ensure it maintains its intended flavor profile and superb quality. Evan Williams Single Barrel Vintage Bourbon has won five “Whiskey of the Year” awards and is one of the most critically acclaimed specialty Bourbons produced by Heaven Hill Distillery, the world’s second largest holder of aging Bourbon.
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